Once you’ve identified the best RevOps tools for your organization, the next step is to put them into action. Depending on the size and complexity of your operations and infrastructure, this can be a daunting task. To make the process easier, it’s important to pay attention to certain criteria such as scalability, adaptability, cost-efficiency, and […]
Key criteria to look at when selecting your RevOps tools Read More »
Marketing strategy is the process of setting targets and defining the how the brand interacts within its ecosystem. Unlike marketing ops that has a constant flow of regular operations the Marketing strategy is defined, froze and then implemented throughout the organisation and then periodically reviewed to assess progress and evaluate if the objective is being
Marketing Ops vs Marketing Strategy Read More »
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